Rapidly Evolving Customer
Consumers are rapidly accelerating adoption of new social & mobile technologies.
Customers are empowered and often resort to "showrooming” leading to squeezing retail margins
Customer intimacy through 360 view combining internal & external data
E-tailing reduces barriers to entrants who offer paths to purchase increasingly attractive to today's consumers.
Competition is forever changing making demand prediction tougher.
Predicting customer trends through advanced analytics; Improved hyper personalized offerings
Consumer spending is increasingly sensitive to often changing global & local economic conditions.
Inventory, Labor & Price Forecasting Contractions.
Improve supply chain, logistics & operational efficiency through LEAN, JIT, IoT
Data Deluge & Dark Data
Sources, Volumes, & Velocity of consumer behavior & purchase trend data are exploding.
Many retailers are not equipped to store, manage & react.
Deploy Big Data & Analytics driven initiatives, dynamic pricing; Location based promotions